Designing the Identity for ON Sports

Under the creative direction of our director Angelo Jimenez, we crafted the corporate identity for ON Sports, an e-commerce brand dedicated to selling sports products.

The imagotype features a modern and energetic design, with a bold, clean typeface that conveys strength and reliability. The use of blue tones represents trust and excellence, essential qualities for an online sports retailer. This visual identity encapsulates ON Sports’ commitment to providing high-quality sports products and exceptional online shopping experiences.


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